By SALLEY THORNTON
Thinking back to our first bra, as a pre-teen, it wasn’t exactly necessary, but it marked an exciting rite of passage.
As women, we recall our most comfortable bra, retired only after hooks bend, elastic quits, and color fades. Then comes our first beautiful bra, not only making us look terrific in the clothes we are wearing but is a statement all its own. And lastly, and maybe most importantly, our most supportive bra, keeping things where they once were or where we want them to be. How amazing when all three come together for a bra that not only fits perfectly, feels terrific, is high quality, does its job, and looks like a million bucks.
“It’s all about having the right fit, and nine out of 10 women we see here don’t,” said Felicia Prindle, bra-fitting specialist at Embrasse Moi in the village of Pittsford. Working at a lingerie shop in Italy honed Prindle’s ability to quickly assess and appropriately size women in undergarments that flatter and support.
Julie Levine, mom of four ranging in age from 3 to 15, was finally taking time to swap out her old maternity and nursing bras and couldn’t believe the change she felt in more than just her appearance. “My gait is different,” she said. “It’s like my breasts are now a part of me. And unlike the bra I just took off, this one is beautiful. I’m going to wear it out of the store!”
And with today’s fashion, your investment doesn’t have to be hidden if you’re willing to be a bit daring. “The trend now is to let a little bit of your lingerie peak out, and let the beauty of your bra show,” said Embrasse Moi’s Amanda Renner, a bra-fitting specialist, who noted a lacy bra can show through a sheer material or the details of a strap can be seen with a sleeveless top. “Or, undo one more button to slightly show off the top edge of your bra when you move,” she said. “It’s all the rage in European fashion.”
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